Frequently Asked Questions

Everything you need to know about PropertyBlasters. Can't find your answer? Contact us.

General

What is PropertyBlasters?

PropertyBlasters is a real estate email marketing platform that sends your listing flyers directly to the inboxes of real estate agents in your target area. We maintain a nationwide database of licensed agents organized by zip code, MLS region, and real estate board, so your listings get maximum exposure to the agents most likely to have a qualified buyer.

How is PropertyBlasters different from other e-flyer services?

Three things set us apart: (1) A modern, self-service platform where you can build, preview, and send in under 2 minutes with no waiting for a designer. (2) Granular geo-targeting by zip code, radius, or MLS region instead of just state or board. (3) Real-time analytics with open rates, click-through data, and geographic targeting insights to prove your marketing efforts.

Do email blasts actually work for selling listings?

Yes. The principle is simple: more agents seeing your listing means more showings and faster offers. Agent-to-agent email marketing consistently generates double-digit open rates, far exceeding consumer email averages. Properties marketed via targeted agent email blasts have been shown to sell faster than those relying on MLS alone.

What types of properties can I blast?

Residential, commercial, land, multifamily, industrial, and retail. We have templates designed for each property type. You can also upload your own custom flyer for any listing type, including international properties.

Can I use PropertyBlasters for non-listing emails?

Yes. In addition to listing blasts, you can send open house announcements, price reductions, just-sold announcements, agent compensation updates, buyer needs flyers, and continuing education promotions. We also support service provider announcements for vendors like home inspectors, lenders, and stagers.

Is there a mobile app?

Our web platform is fully mobile-responsive so you can create, approve, and track blasts from any device. A dedicated mobile app for managing blasts and viewing real-time analytics is on our roadmap.

Ordering Process

How do I place an order?

It takes 3 simple steps: (1) Import your listing by entering your MLS number or uploading photos manually. (2) Choose a template and customize it with your branding, colors, and text. (3) Select your target area by zip code, radius, or MLS region. Preview your flyer, confirm, and blast. The entire process takes under 2 minutes.

Can I preview my flyer before sending?

Absolutely. Every blast includes a mandatory preview step where you see exactly how your flyer will appear in agent inboxes on both desktop and mobile. You must approve the preview before any blast is sent. You can also send a proof to your own email or a colleague's email for review.

Can I schedule a blast for a future date?

Yes. On the review step, you can choose to send immediately or pick a specific date and time for delivery. This is great for coordinating with open house dates or new listing launches.

Can I re-send a previous blast?

Yes. From your dashboard, you can re-send any previous blast with one click. Re-sends come with a 20% discount, and if you schedule the re-send at the time of your original order, you save an additional 10%.

Can I upload my own flyer?

Yes. Our Bring Your Own Flyer (BYOF) feature lets you upload a JPG, PNG, or PDF of your custom-designed flyer. We code it into a mobile-responsive email format and deliver it to your target agents. You can also paste your own HTML code if you have a developer-created template.

Are my drafts saved automatically?

Yes. Your blast progress is auto-saved after each step. If you leave mid-order, you can pick up where you left off from the Saved Blasts section in your dashboard.

Templates & Design

How many template designs do you offer?

We offer dozens of professionally designed templates across categories including residential, luxury, commercial, open house, just sold, price reduced, buyer needs, and seasonal designs. New templates are added regularly. Browse all available designs on our templates gallery.

Can I customize the templates?

Yes. After selecting a template, you enter our editor where you can swap listing photos, edit headline text, change accent colors, update your agent contact info, toggle sections on or off (like open house banners or featured details), and add your brokerage logo. The editor shows a live preview as you make changes.

Do you have buyer needs templates?

Yes. Our Buyer Needs templates let you create a flyer announcing that you have a qualified buyer looking for specific property types, neighborhoods, or price ranges. These are highly effective for finding off-market inventory.

Can I announce agent compensation on my flyer?

Yes. Following the NAR settlement changes, we added dedicated fields for buyer agent compensation announcements. You can clearly display commission details on your listing flyer so cooperating agents know exactly what to expect.

Do you offer brokerage-branded templates?

Yes. We can create custom-branded templates incorporating your brokerage logo, colors, and brand identity. Contact us for details. Contact us to enroll your office.

Can I get a print-quality PDF of my flyer?

Yes. After your blast is approved, you can download a high-resolution PDF of your flyer for printing. Use it for flyer boxes, listing presentations, or handouts at open houses.

Delivery & Email Lists

How large is your agent database?

Our nationwide database contains over one million verified real estate agent email addresses, organized by zip code, MLS region, and real estate board. We continuously update the list daily, adding new agents, removing inactive accounts, and purging unsubscribes.

How do you maintain your email lists?

Our research team updates the database daily. We remove agents who unsubscribe, bounce, or stop engaging with emails. We also partner with MLS boards and real estate associations to ensure accuracy. A clean list means higher inbox placement for your flyers.

What inbox placement rate can I expect?

We maintain over 90% inbox placement across all major email providers. This is achieved through careful list hygiene, reputation management, and compliance with email best practices. We guarantee double-digit open rates on all listing flyers.

How quickly is my flyer sent after approval?

Blasts are processed instantly after approval. Delivery to all agents in your target area typically completes within 1-2 hours depending on list size. If you scheduled a future send, the blast will queue and deliver at your chosen time.

Can I target specific areas?

Yes. Target by zip code, draw a radius around an address, select an MLS region, or choose agents by real estate board/association. You can combine multiple targeting methods in one blast and see the exact agent count before committing.

Do you send a copy to my seller?

Yes. We automatically send your client a copy of the flyer along with delivery statistics showing how many agents received it and how many opened it. This demonstrates the value of your marketing efforts. You can customize this seller notification or disable it if preferred.

Can I send to my own list of agents?

Yes. You can upload a CSV of your own agent contacts and blast your flyer to them in addition to (or instead of) our database. Uploaded lists are verified for valid email formatting before delivery.

Pricing & Credits

How does pricing work?

PropertyBlasters uses a credit-based system. Each credit sends your flyer to one agent. You can buy credits on a pay-as-you-go basis or subscribe to a monthly plan with bundled credits at a discount. No setup fees, no hidden charges, and no monthly minimums on pay-as-you-go.

What are the subscription plans?

We offer two plans: Starter ($49/mo for 5,000 credits) and Pro ($99/mo for 15,000 credits). Annual plans save up to 20%. All plans include access to all templates and full analytics. See our pricing page for full details.

Do you offer bulk discounts?

Yes. Prepay for 10 blasts and save 10%. Prepay for 20 blasts and save 20%. These discounts stack with our loyalty program rewards.

Is there a loyalty program?

Yes. Our Frequent Blaster program rewards repeat customers: complete 6 paid blasts and your 7th is free (calculated as the average value of your previous 6 orders). We also offer a referral program where you earn credits for every new agent you refer.

Can I see the exact cost before paying?

Yes. The wizard shows you the exact number of agents in your target area and the exact credit cost before you approve. You always know what you are paying before any blast is sent.

What payment methods do you accept?

All major credit cards (Visa, Mastercard, Amex, Discover) and ACH bank transfers for annual plans. Payments are processed securely through Stripe.

Analytics & Reporting

What analytics do I get after a blast?

Your dashboard shows total agents delivered, unique opens, open rate, click-through rate, opens by city/region, device breakdown (desktop vs mobile), and a timeline showing when agents opened your flyer. You also get a downloadable delivery report.

Can I export my data?

Yes. Download CSV exports of your delivery data and analytics directly from your dashboard.

Compliance & Legal

Is PropertyBlasters CAN-SPAM compliant?

Yes, fully. Every email includes a valid physical mailing address, a working unsubscribe link, proper sender identification using your real name (not a fake address), and accurate subject lines. We honor all unsubscribe requests within 24 hours as required by law.

How do agents unsubscribe?

Every blast email includes an unsubscribe link. Agents can also manage their mail preferences to filter the types of blasts they receive (e.g., only residential, only their zip codes). Unsubscribed agents are permanently removed from your delivery list.

Do you comply with Fair Housing Act?

Yes. All templates and content are reviewed for Fair Housing compliance. We do not permit discriminatory language, steering, or any content that violates federal or state fair housing laws.

What is your refund policy?

We stand behind our delivery guarantee. If your blast fails to achieve the guaranteed open rate, we re-send to non-openers at no charge or issue account credit. See our full refund policy for details.

Account & Support

Is it free to create an account?

Yes. Creating an account is completely free. You only pay when you send a blast. No setup fees, no monthly minimums, no commitments on pay-as-you-go.

Can I use this for my entire brokerage?

Brokerage tools including team management, shared credit pools, and centralized billing are coming soon. Contact us to get on the waitlist and be first in line when we launch.

How do I get support?

Reach our support team via email at support@propertyblasters.com, by phone during business hours. Our support team typically responds within 4 business hours. Visit our contact page for all options.

Can I add PropertyBlasters to my listing presentation?

Absolutely. We provide a downloadable one-page PDF you can include in your listing presentation showing sellers exactly how your marketing reaches thousands of agents instantly.

Still have a question?

Our support team is here to help. Fast responses, real answers, no runaround.

Contact Support